Taking a new drug (NCE)
to market costs
$2.6 Billion...
... and 10 years from
synthesis to approval*
*Tufts Center for the Study of
Drug Development
99.99% of NCEs
will fail
This is why it's vital to test your
drug in Biorelevant Media
which simulate fluids
actually found in
the gut
More predictive results will help
you make better decisions for
the successful development
of your drug product
You can buy Biorelevant Media
and learn how to use them
from this website
